刊名 |
Asian Agricultural Research |
作者 |
Juan JIANG |
作者单位 |
Guangdong Polytechnic of Industry and Commerce |
DOI |
10.19601/j.cnki.issn1943-9903.2025.02.002 |
年份 |
2025 |
刊期 |
2 |
页码 |
11-16 |
关键词 |
Traditional villages, Cultural atmosphere, Nostalgia, Well-being, Tourists’ environmentally responsible behavior |
摘要 |
With the rapid development of rural tourism and increasing awareness of cultural preservation, traditional villages have become key destinations for modern individuals seeking cultural identity and nostalgic experiences. Their unique cultural atmosphere, historical relics, and humanistic environments provide tourists with immersive experiences distinct from urban life. This study takes Qian’gang Ancient Village as a case to explore how cultural atmosphere and nostalgia influence tourists’ well-being and further drive environmentally responsible behavior. The findings reveal that the cultural atmosphere and nostalgia in traditional villages significantly enhance tourists’ hedonic and eudaimonic well-being. Both forms of well-being are closely linked to environmentally responsible behavior, and nostalgia also directly influence such behavior. This research offers theoretical and practical insights for sustainable rural tourism management. |